Clipper Tea
Clipper Tea
Broadwindsor Road
Beaminster
Dorset
DT8 3PR
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Clipper Align Hot Chocolate and Coffee Packaging with Recent Re-Brand
14/03/2011
Clipper Teas is this month launching its re-designed hot chocolate and coffee packaging.


Clipper Teas, the only UK company to offer a full range of Fairtrade and organic hot drinks, is this month launching its re-designed hot chocolate and coffee packaging.

Last year the brand re-designed the entire tea range with hand drawn designs aiming to portray a simple message that they produce unprocessed and natural hot drinks where taste is the key factor.

Supported by London based design agency, Big Fish, Clipper was keen to use the same tone and design that has been so well received since the re-brand was launched in 2009. Gill Hesketh, Marketing Director at Clipper says: “With our packaging we aim to emulate the product inside the box, unprocessed, natural, hand made and carefully considered with a clear conscience, which applies to our coffee and chocolate as well as our tea.

“We wanted the look and feel to be consistent and to be instantly recognisable as the ‘new look’ Clipper. The drinking and hot chocolate range is organic and Fairtrade and deliciously rich, smooth and satisfying and we are certain that the new packaging will convey this to the consumer” adds Gill.

The cocoa and coffee beans are sourced from Central America, South America and Papua New Guinea and therefore the products are all free from any artificial ingredients.  Clipper has always sourced its own suppliers and selected, blended and tasted its own products – ensuring a delicious cup every time.

Prices start at 70p for a sachet and £3.59 for 400g.

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For further information please contact Ellie Calcutt or Anna Butterworth on 020 7403 6900 or at anna.butterworth@spider-pr.com

Notes to editor:

  • All of Clipper’s coffees and chocolates are both Organic and Fairtrade
  • Ranging from Everyday Blends to Green Tea and Infusions, the extensive range of Fairtrade teas are the best tasting conventional tea available.
  • The green tea was the first on shelf in the UK, the range now includes 16 varieties including Green Tea with Manuka honey, Green with Ginseng and Chamomile with Manuka honey, all creating a light, refreshing and clean tasting cup.
  • The Organic Infusions range, including Redbush, Raspberry Leaf and Nettle and Lemon, offers a range of benefits, helping to support a healthy lifestyle.
  • The extensive range includes two Everyday Blends, English Breakfast, Earl Grey and Green Tea, Fairtrade instant and ground coffee and Fairtrade hot chocolate.
  • Clipper is the only UK company to offer a full range of Fairtrade and organic hot drinks.
  • Visit www.clipper-teas.com for further information on the full range available, enter competitions and to become a tea taster.
  • Clipper is available from Waitrose, Sainsbury’s, Tesco, Morrisons, Holland & Barrett and online from ocado.com, clipper-teas.com and other retailers.
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